A current study conducted by the U.S. Chamber of Commerce’s Institute for Legal Reform, or ILR, determined that several of the most expensive ads under popular search terms on Google, including phrases such as “Top personal injury lawyers” and “El Paso accident lawyer”, costed personal injury lawyers approximately $700 every time a possible client clicked on it.
While these elevated costs have demonstrated a definite growing advertising trend among attorneys, these statistics have developed a tremendous concern among Texans who value the integrity of their civil justice system. As a matter of fact, the increased amount of personal injury lawyer advertising shows how misleading ads have become, putting greed ahead of justice. Furthermore, this method of advertising can burden courts with questionable lawsuits, leading to more delays and denials of justice for those with legitimate legal claims.
According to the Institute for Legal Reform’s research study, personal injury attorneys in the United States were estimated to spend a total of $892 million in television advertising in 2015, a growth from $531 million in 2008. The large sums being invested on these expensive ads were utilized in the study to show the way many personal injury lawyers are predominantly more interested in lining their pockets rather than being interested on the client’s safety and overall health and wellness.
Its common for personal injury lawyers to advertise on the internet and television today. However, recent studies have started to demonstrate that from the vast majority of ads, an increased percentage of them be misleading, steering people away from medical care and treatment after being involved in a personal injury case. For more information, please feel free to ask Dr. Jimenez or contact us at (915) 850-0900